Questions, answered.

The stuff people ask most. If you don't see your question here, drop us a note or book a free strategy call.

What's included in every website build?
Every plan includes a custom-built website, hosting, SSL, mobile-responsive design, a contact form, and your editing dashboard. Self-Serve includes 5 pages, Growth 10, Scale 15, Pro 25. Extra pages are $100 each, anytime.
How long does the build take?
Ten days or less from kickoff to live, for sites up to 15 pages. Larger sites take a few extra days. Most of the timeline is design rounds and your feedback. Once a design is approved, the build itself is fast.
Do I own my website?
Yes. Your domain is yours from day one, we never register it in our name. Your content, text, images, anything created for your business, is yours and exported free anytime. Source code is released free after 6 paid months on any plan, immediately on annual plans, or earlier with a small buyout. No lock-in, no hostage situations.
Who owns my domain?
You do. We never register domains under our name or hold them for you. We help you set yours up and connect it so you're always in control. If you ever leave, there's nothing to transfer back. It was yours the whole time.
How do I get my source code?
It's free after 6 consecutive paid months on any plan, and free immediately on annual plans. Before 6 months, you can buy it out by paying the months remaining to reach 6 at your plan's monthly rate. Three months in on Self-Serve, that's 3 × $69 = $207. Your domain and content are yours regardless.
What happens if I cancel?
Monthly plans: cancel anytime from your dashboard or by email, no fees, site stays live through the end of your paid period. Annual plans: full refund within 60 days, then a prorated refund based on months used at the monthly rate. Example: Growth annual is $1,920. Cancel at month 6 and you've used 6 months at $200, so we refund $720. Your domain is already yours, so there's nothing to transfer. We keep your business by earning it.
What if I'm not happy with my site?
We refine the design until you're happy during the build, with unlimited revision rounds. After launch, every plan includes design edits. If you're still not happy in your first 60 days, tell us and we'll take one real shot at making it right. If we can't, you get a full refund of everything you've paid.
Can I switch plans later?
Anytime. Upgrade instantly, downgrade at your next billing cycle. Most clients start on Self-Serve or Growth and move up as they grow.
How do design edits work?
Growth, Scale, and Pro include unlimited design edits with a 2 business day turnaround. Edits are revisions to what we built, not a new site. A full redesign, pages beyond your plan, or a change in direction is new scope, quoted separately. Self-Serve includes one edit round after launch: live with your site for a month, collect everything you want changed, and we do it all in one pass. Self-serve text and photo swaps in your dashboard are always unlimited on every plan.
What if I need more than the pages included?
Extra pages are $100 each, one-time. If you know you need 8+ pages at signup, Growth or higher is the better starting point.
Do I need any technical knowledge?
None. If you can click and type, you can use the dashboard. It's built specifically for owners who have zero interest in learning web tech. We walk you through it on your onboarding call.
Can I migrate my existing site?
Yes. Free with any annual plan. $349 one-time on monthly plans. We rebuild your current design in our system so you keep what you have plus the editing dashboard. No design changes unless you want them.
What does "SEO setup at launch" mean?
Page titles, meta descriptions, image alt text, proper heading structure, LocalBusiness schema, Google Search Console, and Google Business Profile, all set up correctly on day one. This is setup, not ongoing SEO management (that's Pro). Ranking takes 3–6 months minimum no matter who builds your site, and we'll be honest about it.
What happens if my payment fails?
Nothing dramatic. We retry the card and email you. Your site stays live for 7 days, then pauses with a maintenance page until payment is sorted. It's never deleted without warning, and your files are kept for 90 days after an account closes.
Is anything non-refundable?
Extra pages once built, the migration fee once migration work starts, ad spend (it goes to Google or Meta, not us), and ad management for months already delivered. Everything else falls under the 60-day satisfaction guarantee.
Will my site show up in ChatGPT, Perplexity, or Google AI Overviews?
That's exactly what the SEO setup is designed for. We build with clean HTML, structured data, and LocalBusiness schema. These are the signals AI search engines use. Most small business sites are invisible to AI search. Yours won't be.
What if I need something that isn't on the list?
Book a free strategy call and we'll talk it through. Custom features, integrations, landing pages, ads, email marketing. If it helps your business grow, we'll scope it.